In support of the USAID SEA Project, Marine Change has developed four case studies of private sector contributions to Marine Protected Areas (MPAs) in Indonesia. The objective of this report document is to summarize the activities, successes, lessons learned, and future steps for each of these four examples. The case studies in this report include the following:
- Bird’s Head Seascape – this network of 20 MPAs has dramatically increased protection of a large area of extremely high biodiverse habitat, drawing international acclaim and boosting tourism. Initially driven and established by international funders and NGOs, the success of this initiative is due in no small measure to the contributions of the private sector, including homestays, resorts, and dive operators, among others.
- Signing Blue, an initiative of World Wildlife Fund Indonesia (WWF) – this program aims to promote best practices by setting out guidelines and standards for participating tourism businesses, rating them on a 5-“starfish” scale and incentivizing environmental stewardship, which in turn supports marine protection.
- Green Fins, an initiative of the Coral Triangle Center (CTC) – this program lays out guidelines and standards for dive operators, raising awareness among businesses and guests and ultimately aiming to support marine conservation.
- TAKSA, an initiative of Reef Check – this program mentors small-scale entrepreneurs in remote areas adjacent to MPAs and provides an e-commerce platform for their products and services. This aims to support marine conservation by providing alternative livelihoods to resource extraction.
As USAID SEA Project enters its final year, it is important that these case studies inform the private sector entities doing business adjacent to and inside of the newly established MPAs, now and in the future. It is hoped that the successes and learnings from each of the four case studies examined here will be incorporated into the design and implementation of future projects, and the initial achievements of the pioneering programs described here will be built upon going forward.